Marketer, Web Designer and Project Manager

I specialize in creating, facilitating and optimizing marketing solutions. Marketing strategy, project management, copywriting, web design and digital marketing are what I do best.

Find out more
Sam Smyth portrait

Project Management

Marketing Strategy

Web Design

Copywriting

Skills and interests

I love making things work better and I love asking questions. "Why are we doing this?" "Who are we speaking to?" "Are we reaching our goals?" "How can we do this faster and more effectively?" Optimizing processes while creating some killer content is what drives my interest.

Portfolio

Below are some of my latest projects. I love to create web projects that are both visually stunning and convey your company or organization's strengths in the best way possible.

Eric Brunt Media

Development, Design, Project Management

Eric Brunt is a Canadian filmmaker and storyteller who is telling the stories of Canada's last remaining WWII veterans.

Although Eric is a filmmaker at heart, the stories are what drive his projects. He was running into a problem where he didn't have enough promotion materials in between films.

I created a plan to move Eric into the more general content creation space, allowing him to put out more regular content. The new website features Eric's stories in a way that is both engaging and easy to navigate.

Eric Brunt Media website image with WWII veterans holding up their portraits

Staerk Hair

Development

Staerk Hair is a Victoria, BC-based salon specializing in bespoke colour and hair services.

I developed the website to show off Staerk's tantalizing hair creations by using a series of animations, sliding galleries and a custom, animating consultation request form. The website reflects the feel you get from a Staerk hair treatment; creative, bold and one of a kind.

Staerk Hair website image showing woman with coloured hair

Experience

Freelance

Web design, Marketing

September 2020 - Present

I create web experiences that play a central role in your marketing strategy. I believe it's important to serve your users content that lets them know exactly what you do best - everything on your website should have a well-defined place and purpose. In addition to creating carefully crafted websites, my project management and marketing strategy skills are what set me apart from the usual web developer. I know how to work with people and ask the right questions to understand how I can create a product that addresses your needs.

LaneLight Traffic Technologies

Marketing Manager

May 2021 - Present

Handled a wide range of marketing tasks including digital advertising, SEO, copywriting, website design and marketing strategy. Managed and upgraded the company website while creating a robust online digital advertising campaign.

Bauco Access Panel Solutions

Marketing Lead

Contract: August 2020 - November 2020

Three-month contract assisting the Bauco team with refining their marketing strategy, writing effective content and creating marketing processes for their 2021 year.

Tempo Web Solutions

Co-Founder/Project Manager

January 2020 - July 2020

Co-Founded and operated a web solutions company. Handled all inbound and outbound sales, client communication, project management/coordination and content creation. Built and managed custom WordPress websites from requirements to launch, working with HTML, CSS(SCSS), JavaScript and PHP. Greatly improved knowledge of Google Analytics, Google Ads, content creation, SEO skills and communication/management abilities.

Caorda Web Solutions

Account/Project Manager

February 2018 - January 2020

Created a link between my team and our clients. Gained skills such as writing proposals, defining and writing formal requirements, managing a team and problem-solving. Learned about content management systems, managing projects with large budgets, writing quality content and working independently. Managed a book of 200+ clients and launched 30+ projects over two years, providing marketing strategy for clients such as the BC Provincial Government, United Way of Greater Victoria, Roy Group and Victoria Hospitals Foundation.

    Contact

    I love making new connections and starting conversations. Send me a message through the attached form and I will get back to you shortly.

    I am currently taking on new clients, so feel free to reach out for a free consultation if you are interested in seeing what I can do for your business.